Craig Webinar Funnel

Before the deliverables

Four things I noticed
before I built anything.

The problem

Self Publishing Empire is priced for the browser, not for the author who’s ready to go all in.

42,500 people subscribe to learn KDP from you, and the most any of them can spend with you is £799 on a cover pack. Everything above the £50 intro call is your time or your designers’ time, sold one job at a time, so when more people want your help you just get busier. Meanwhile another KDP academy was running “Free Live Masterclass” ads in front of your own videos the day I looked.

Someone who was exactly here

A creator with your audience and a £199 consult is exactly where high ticket starts.

The ones who make the jump don’t grow a bigger audience first. They take the advice they already sell by the hour, package it as a guided programme with a clear end point, and sell it on a live webinar to the people who already trust them. Same audience, same expertise, and the hours go down because one group call replaces twenty consults.

The maths

The same audience, at a price that matches what they’re really buying.

Your viewers aren’t buying a cover or an hour of your time. They’re buying a second income that lets them leave the job, which is exactly what you did in 2023. A 90-day programme that gets three books live and profitable is worth thousands to them, so eight people a month out of 42,500 isn’t a stretch.

The objection you're already forming

"That sounds like a lot more work." It's one group call a week.

High ticket done badly is more 1:1s. Done properly it's one 90-minute group call a week (much like the YouTube lives you already run), async ad audits in a private community, and someone on your side taking the sales calls. Roughly the same hours, for many times the revenue.

So instead of explaining it, I built it. The offer, the webinar, the funnel, the emails and the ads, all below.

See what's built

I spent the last 15 hours building something that could add an extra $30K-$50K per month to the Self Publishing Empire through a live webinar funnel.

I spent the last 15 hours building a way for Self Publishing Empire to make an extra $30K-$50K per month from the audience it already has, without adding to your week.

Four things I noticed
before I built anything.

Self Publishing Empire is priced for the browser, not for the author who’s ready to go all in.

A creator with your audience and a £199 consult is exactly where high ticket starts.

The same audience, at a price that matches what they’re really buying.

"That sounds like a lot more work." It's one group call a week.

Here are the
sample deliverables:

Here's the whole model,
already built:

Case studies

Book a call

I spent the last 15 hours building something that could add an extra $30K-$50K per month to the Self Publishing Empire through a live webinar funnel.

I spent the last 15 hours building a way for Self Publishing Empire to make an extra $30K-$50K per month from the audience it already has, without adding to your week.

Four things I noticedbefore I built anything.

Self Publishing Empire is priced for the browser, not for the author who’s ready to go all in.

A creator with your audience and a £199 consult is exactly where high ticket starts.

The same audience, at a price that matches what they’re really buying.

"That sounds like a lot more work." It's one group call a week.

Here are thesample deliverables:

Here's the whole model,already built:

Case studies

Book a call

Four things I noticed
before I built anything.

Here are the
sample deliverables:

Here's the whole model,
already built: